In a conversation with Mercedes-Benz Research & Development’s CEO, he gave exclusive expertise on mobility topics such as AI, autonomous driving, hyper-personalisation and more, at the MOVE America 2024 event.
Afterparticipating in a keynote panel on future mobility trends, President & CEO of MBRD, Philipp Skogstad gave exclusive insight into the unanticipated challenges facing the industry.
The luxury auto-manufacturer also spoke on how AI and hyper-personalisation are becoming more present in customer demand and the company’s responses to this.
“Our goal is to make the customer journey more enjoyable and give them time back,” said Skogstad.
See the full interview to get more exclusive insights into the automaker’s sustainability pledge, carbon emission stats on their F1 team and its auto-driving developments.
