Chinese electric vehicle (EV) maker NIO has launched its subsidiary brand firefly in China with user deliveries planned for the end of April.
With plans to enter Europe this spring, firefly is aiming to gradually enter overseas markets in 16 countries.
NIO describes firefly as a “lifestyle mobility brand” providing compact EVs for urban users, building on NIO’s decade-long expertise in the premium electric vehicle market.
The company’s first EV being launched in China was designed in NIO’s global design headquarter, in Munich, Germany, under the supervision of Kris Tomasson, Senior Vice President of Design at NIO.
firefly’s compact EV model is a 5-seater with a swappable battery capable of fast charging from 10 to 80% in 29 minutes.
The NIO subsidiary was founded in December last year with the intention to “build the finest compact cars for a global community”.
firefly’s European launch is also scheduled to take place between June and August.
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