Picture: FLO

Press Release

FLO, a North American electric vehicle charging company, today cut the ribbon on its first ever U.S facility. The facility will be in Auburn Hills, Michigan, and will help FLO bring more than 250,000 EV chargers to American drivers and create 730 direct, indirect, and induced jobs by 2028, including 133 jobs in 2023.  

The event was attended by Senator Gary Peters, Lt. Governor Garlin Gilchrist, Representative Brenda Carta, Mayor Kevin McDaniel, Delegate Mario Limoges, Québec Government Office in Chicago, Aaron Wolff, EV Infrastructure Strategy & Development Manager, General Motors and Louis Tremblay, FLO CEO and Founder. 

Once up and running, the facility will enable FLO to accelerate the execution of its U.S market strategy, create jobs, and offer a convenient, reliable charging solution to EV drivers across the country. 

“There is no better location for FLO to plant roots in the U.S. than Michigan – the birthplace of the American auto industry,” said Louis Tremblay, FLO President and CEO.  

“Our new facility will establish FLO’s American operational foothold, helping us to create jobs, strengthen charging infrastructure, and meet the charging needs of EV drivers nationwide. Michigan has created a clear roadmap for success for EV charging companies like FLO, providing funding and launching initiatives aimed at expanding charging access and accelerating EV adoption. We look forward to building the efficient, reliable, and safe charging network of tomorrow, right here in Michigan.” 

As car manufacturers continue to prioritise and ramp up EV production in Detroit, the new Auburn Hills facility will put FLO at the center of the United States’ electric transition. 

Located mere miles from the heart of the U.S. auto industry, the facility’s state-of-the-art testing lab will position FLO to build chargers designed for compatibility with new EVs coming off nearby production lines. The testing lab solidifies FLO’s commitment to investing in technological innovation in Michigan and ensuring that FLO customers have access to an easy and reliable charging experience. 

“The Auburn Hills community welcomes FLO and the hundreds of jobs they’ll generate for our residents,” said Mayor Kevin McDaniel. “Auburn Hills has been on the cutting edge of the automotive industry for decades, and this new facility will help us embrace the transition to electric and the future of the industry.” 

The facility is said to start production later this year, and in the meantime will continue to scale up its workforce and production. An economic report released by BW Research estimates the facility will generate $51.7 million in labor income for Michigan workers that benefit from the construction and operations of the facility said the company. It continued to say that it is projected to generate $134 million in revenue from sales of EV chargers and $76 million in gross state product in the state of Michigan by 2028. 

“As the automotive industry continues their work in the electric vehicle space, contributions from companies like FLO will be crucial to the success of EV adoption,” said Rep. Brenda Carter. “Our community is on the front lines of the electric transition, and we are thrilled that FLO chose Auburn Hills as the home of their first U.S. charger facility.” 

Back in February, Governor Whitmer announced that Michigan will receive $110 million over five years in formula funding from the federal government to build up electric vehicle charging infrastructure and help the state continue leading the future of mobility and electrification. Funding such as this will be able to strengthen FLO’s collaboration with partners and ensure the electrification of the future.